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The global marketing automation software market is set to record a CAGR of 10.23% during the forecast period, 2022-2030

The global marketing automation software market is set to record a CAGR of 10.23% during the forecast period, 2022-2030
Written by publishing team

The increasing demand for higher ROI, nurturing of potential customers, digital marketing, integrated marketing efforts, and higher priority of customer experience are driving market growth. Market Statistics

NEW YORK, DECEMBER 31, 2021 (GLOBE NEWSWIRE) – Reportlinker.com announces the release of “Global MARKETING AUTOMATION SOFTWARE FORECAST 2022-2030” – https://www.reportlinker.com/p04773053/?utm_source= GNW
Marketing automation software automates marketing processes, these processes include email marketing, marketing asset management, social media marketing, lead generation and lead acquisition, inbound marketing, collaboration management, etc.

It also implements new strategies for marketing assets, resources, and activities, and assists in making informed decisions.
Nurturing potential customers involves developing relationships with consumers at every stage of sales, it notes consumer needs and provides the information needed for targeted marketing and communications.

Also, companies that prioritize nurturing potential customers generate approximately 45% more sales at 30% lower costs. The integration of sales and marketing departments makes it easier to effectively nurture potential customers.
Besides, the organizations develop scoring strategies to ensure that the consumer is within the brand buying model and, as a result, the scoring strategy is the key to an efficient leading sponsorship system.

This is because it defines ways to satisfy consumer demands through relevant and timely communications. Furthermore, the customer care feature of marketing automation software allows marketing companies to focus on sales.

These factors are driving the growth of the global marketing automation software market. However, market growth is hampered by data and interoperability concerns.

Regional Insights
Assessment of the growth of the global marketing automation software market includes the geographical analysis of North America, Asia Pacific, Europe, and the rest of the world. North America is the largest revenue generating region in the global market.

This is due to the increasing demand for data integration services and the increasing adoption of cloud computing.

Competitive Statistics
The presence of market players and their continuous innovative initiatives intensify competition in the market. Some of the major companies in the market include Sap SE, Salesforce.Com Inc, International Business Machines Corporation, Oracle Corporation, etc.

Our report offerings include:
• Explore key findings for the market as a whole
• Strategic breakdown of market dynamics (Drivers, Constraints, Opportunities, Challenges)
• Market forecast for a period of at least 9 years, along with 3 years of historical data for all sectors, sub-sectors and regions
• Market segmentation meets a comprehensive assessment of key segments with their market estimates
• Geographical analysis: assessments of the mentioned regions and country sectors with their market share
• Key Analytics: Porter’s Five Forces Analysis, Vendor Landscape, Opportunity Matrix, Key Purchase Criteria, etc.
• Competitive landscape is the theoretical interpretation of key companies based on factors, market share, etc.
• Company Profile: Detailed overview of the company and the products/services offered, SCOT analysis and recent strategic developments

mentioned companies
1. International Business Machinery Company
2. Oracle Corporation
3. SALESFORCE.COM INC
4. SAP SE
5. ADOBE INC
6. ACT-ON SOFTWARE INC
7. Aggregate Technology Solutions
8. ETRIGUE CORP
9. Greenrup
10. SAS INSTITUTE INC
11. Scale
12. HUBSPOT INC
13. INSIDE SALES INC
14. KEAP PLC
Read the full report: https://www.reportlinker.com/p04773053/?

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