Digital Marketing Company nyc

Stagwell (STGW) Doubles-Down on Transforming Consumer Experiences with Investment in Hannah Grey VC | National News

Stagwell (STGW) Doubles-Down on Transforming Consumer Experiences with Investment in Hannah Grey VC | National News
Written by publishing team

New YorkAnd January 12 2022 /PRNewswire/ — Stagwell (NASDAQ:STGW), the defiant network built to transform marketing, today announced an investment in an early stage venture capital firm. Hannah GrayFirst Choice Fund invests in founders who focus on clients and redefine everyday experiences. Stagwell’s investment in Hannah Gray VC Part of a comprehensive strategy to accelerate growth across new disciplines of digital marketing services, including digital media, digital transformation, data products and software.

Hannah Gray VC It was co-founded by Jessica Peltz-Zatulov — who previously served as a senior managing partner in the venture capital arm of the former firm of Stagwell, and Kate Beardsley, former managing partner of Upslope Ventures (FKA Galvanize Ventures) and founding member of Lerer Hippeau. During her previous tenure at the Stagwell Network, Peltz has recruited and led investments in leading companies such as the artificial intelligence company NitomyAmazon Insights platform, And I found the content platform catch and release, among other things.

“as it seems from The products we brought to life at CES this yearStagwell focuses on the boundaries that transform the ways consumers interact with and experience products and services. Mark Ben. “Jessica has long demonstrated powerful insight into the evolving consumer relationship with emerging technology and the impact this is having on brands. Their team’s meticulous expertise in enabling modern CMOs to embrace new trends, combined with their extensive access to founders building at the cutting edge is a competitive advantage I am excited to offer to Stagwell”.

“At Hannah Gray, our investment strategy focuses on monitoring the behavioral changes and cultural shifts that accelerate the new ways in which consumers live, work and play. This creates a strong alignment with Stagwell’s mission to transform the connected experiences of consumers today,” Peltz added. . “I am delighted to have the continued support of the Stagwell leadership team.

In addition to overseas investments, Stagwell recently unveiled Stagwell Marketing Cloud, a suite of products that support business transformation for internal teams, including AroundDesigned to extend augmented reality experiences to both live and retail experiences.

About Stagwell Inc.

Stagwell is a challenging network created to transform marketing. We deliver creative, scaled-down performance to the world’s most ambitious brands, connecting the moving creativity of culture with ground-breaking technology to align the art and science of marketing. Led by entrepreneurs, our 10,000+ professionals in over 20 countries are united for one purpose: to increase effectiveness and improve business outcomes for their clients. Join us on

Call: Beth Seydoux


View original content for multimedia download: .programming language

Source: Stagwell Inc.


About the author

publishing team