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MediaMath Appoints Neil Nguyen as Chief Executive Officer

MediaMath Appoints Neil Nguyen as Chief Executive Officer
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New YorkAnd January 10 2022 /PRNewswire/ — MediaMath, the leading independent ad technology company for cutting-edge brands and agencies, has announced a series of leadership transformations, which will increase the company’s ability to realize its full potential and expand opportunities in the rapidly growing ad technology sector.

Neil Nguyen He was appointed CEO of MediaMath. Mr. Nguyen will lead a successful business and technology agenda. Delivering effective digital media buying and maximizing return on spend on digital advertising to customers and ecosystem partners will continue to be a primary business focus, backed by a growth-oriented employee experience. Founder of Media Math Joe Zawadzki He will support Mr. Nguyen as an advisor and champion to the mission of the company and its employees, as well as the broader industry in which it operates. Konrad Gerschke He will step down as president to pursue other opportunities; Mr. Nguyen will assume these responsibilities in his overall business leadership.

“Neil’s insights from his time on the board and a decade-long relationship with the company from his roles at Sizmek, DG and Havas Edge have given him a deep understanding of all aspects of the business, ensuring the opportunity for a smooth transition,” he said. Joe Zawadzki. “I am confident that Neil is the right leader for MediaMath in this next phase to deliver on the promise of the platform and business.”

Mr. Nguyen is a proven leader with over two decades of senior management experience in advertising and media technology, including as CEO and former President at DG and Sizmek in public markets and private equity sales in 2014 and 2016 respectively. Mr. Nguyen has been on the front lines of managing companies through strategic and technological transformations and strategic transactions. Most recently, Mr. Nguyen spent several years in a global CDO position at Havas Edge, where he was responsible for digital media, automated trading, analytics, data science and technology for its linear results-based and CTV media practices. It brings a multifaceted perspective to the advertising ecosystem, not only as a leader for Ad-Tech companies, but from the lens of the agency and marketer as well.

“I am honored to assume the role of CEO during this key growth opportunity for the business. I look forward to working with teams and partners around the world to accelerate sales growth, achieve greater market share, and expand MediaMath by providing world-class technology services and solutions to our clients to help them improve return on their spend on digital advertising and achieving their business goals,” Neil Nguyen. “I am humbled to take the reins from Joe, a visionary leader who brings true passion to our business today and tomorrow, and from Conrad, the Transformational Operational CEO. I look forward to leading the organization to its next stage.”

About Media Math

MediaMath is the on-demand platform that delivers the most powerful ready-made, customized capabilities for brands to reach and influence customers and prospects on any screen, enabling the world’s leading advertisers and their agency partners to deliver personalized digital advertising across all connected touch points. More than 9,500 marketers in 42 countries use our enterprise software daily to launch, analyze and improve their digital ad campaigns across display, native, mobile, video, audio, digital out of home, and advanced TV formats. Founded in 2007 as a leader in manageable advertising, MediaMath continues to define best practices across technology, data science, marketing, and customer service.

To learn more about how MediaMath can help innovative marketers delight their customers and drive real business results, follow us at @mediamath or visit www.mediamath.com.

Call: Ariel Novak [email protected]

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