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Holland America Line Names Kacy Cole Vice President of Marketing & E-commerce

Holland America Line Names Kacy Cole Vice President of Marketing & E-commerce
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As Vice President of Marketing and E-Commerce, Cole will use her extensive knowledge of digital marketing to work closely with teams across all areas of the organization to improve Holland America Line’s strategic focus and enrich the consumer experience. Cole will develop optimized strategies for everything from omnichannel marketing throughout the booking process and branded content to guest service initiatives, innovations and integration on company-owned channels, including With an over-emphasis on customers, Cole will develop digital solutions that deliver the best guest experience service across all of the brand’s touch points.

“Kacy joins Holland America Line with an impressive reputation as an influencer marketing leader, and her experience will help drive our brand to more clearly define our position as one of the world’s premier cruise lines,” he said. goose torch, Head of Holland America Line. “We welcome Casey to the Holland America Line team and look forward to working together to refine our marketing strategies.”

Prior to joining Holland America Line, Cole was Senior Vice President of Marketing at digital platform LTK (formerly Rewardstyle + where she was responsible for global marketing functions. Throughout her career, Cole has worked in various roles increasing responsibility in integrated marketing, e-commerce and consumer marketing for companies such as T-Mobile, Butter London and Tommy Bahama.

Cole holds an MBA in International Business from the Thunderbird School of Global Management.

For more information on Holland America Line, consult a travel advisor, call 1-877-SAIL HAL (877-724-5425) or visit

Editor’s note: Images are available at

Find the Holland America line on Twitterand Facebook and Holland America Blog. Access all social media outlets via the homepage at

About Holland America Line [a division of Carnival Corporation and plc (NYSE:  CCL and CUK)]
Dutch America Line Exploring the world since 1873 and was the first cruise line to offer adventures to it Alaska and the Yukon For nearly 75 years. Its fleet of premium vessels visits nearly 400 ports in 114 countries around the world, providing the perfect mid-size vessel experience. a third ship of the Pinnacle class, RotterdamJoin the fleet at July 2021.

Holland America Line’s flagships, pioneering premium cruises, feature innovative initiatives and a variety of rich experiences focused on destination exploration and personal travel. The best of live music by the sea is packed every evening at Music Walk, and dining venues feature exclusive selections from Holland America Line’s prestigious culinary council of world-renowned chefs.


Eric Elfiord


800-637-5029, 206-626-9890


[email protected]

Source Line Holland America

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