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FreeWheel Appoints Mark McKee as General Manager | Nation/World

FreeWheel Appoints Mark McKee as General Manager | Nation/World
Written by publishing team

New York – (BUSINESS WIRE) – January 7, 2022 –

Today, FreeWheel has appointed Mark Mackey as Managing Director, effective immediately.

This press release features multimedia. Watch the full version here: https://www.businesswire.com/news/home/20220107005361/en/

FreeWheel has appointed Mark Mackey as General Manager (Image: Business Wire)

In this new role, McKee will oversee all aspects of FreeWheel’s business, including sales, product, engineering, operations, and support services throughout the United States and all international markets. This will include driving and executing the company’s global business strategy, driving innovation apace with evolving customer needs, and accelerating the growth of the company’s trade between media buyers and sellers.

McKee succeeds Dave Clark, who recently announced his departure after leading FreeWheel since 2017.

Mackie has served as FreeWheel’s Chief Revenue Officer in the US since January 2020, responsible for sales and execution revenue across all US lines of business, with a strategic focus on customer experience and account strategy to drive growth and exceed targets across software, media and market revenue.

“Mark has demonstrated his leadership within FreeWheel in ways that go beyond his role as a client relationship organizer. His ability to pursue strategic vision with strong execution, focus on the right priorities in a complex business environment, and keep customer needs first and foremost has allowed him to achieve tremendous success for FreeWheel and our clients on over the past few years,” Marshain Jenks, president of Comcast Advertising. “At this pivotal time of opportunity for FreeWheel, as well as the TV advertising industry in general, we are confident that Mark brings the necessary expertise and perspective to help the company continue to succeed and thrive.”

“Since joining FreeWheel, I continue to be impressed every day by the intelligence and passion of our employees, the innovation behind our products, and our ability to respond to market needs,” Mackie said. “I could not have been more excited and honored to expand my responsibilities at a time of such possibility and to help move the company from one strength to another.”

Prior to joining FreeWheel in 2018, McKee held the position of Senior Vice President of Video Science, overseeing commercial positions in North America. He also held leadership positions in sales strategy and development at Joost and Massive Incorporated.

About FreeWheel

FreeWheel is empowering all segments of the new TV ecosystem. We are organized to provide the full range of solutions the advertising industry needs to achieve its goals. We provide the technology, data-enablement, and converged markets required to ensure buyers and sellers can transact across all screens, across all types of data, and all sales channels, in order to ensure the ultimate goal – results for marketers.

With offices in New York, San Francisco, Chicago, London, Paris, Beijing and worldwide, FreeWheel is part of Comcast Corporation, a global media and technology company. It supports the entire industry with its Premium Video Free Wheel Council. For more information, please visit freewheel.com and follow us at Twitter and LinkedIn.

View source copy on businesswire.com: https://www.businesswire.com/news/home/20220107005361/en/

Contact: Media: Eileen Wong

Meredith Fitzgerald

meredith_fitzgerald@comcast.com

Keyword: United States, North America, New York

Industry Keyword: Technology, Entertainment Marketing, Advertising, Online Communication, General Entertainment, Internet and Radio Data Management

Source: Freewheel

Copyright Business Wire 2022.

Published: 07/01/2022 12:00 PM / Disc: 07/01/2022 12:02 PM

http://www.businesswire.com/news/home/20220107005361/ar

Copyright Business Wire 2022.

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