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Eurazeo Invests $75 Million in Jaanuu, a Premium, High Growth Medical Apparel Brand

Eurazeo Invests $75 Million in Jaanuu, a Premium, High Growth Medical Apparel Brand
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New York–(work wire) – Eurazeo, a leading global investment group with a diversified portfolio of $30 billion in assets under management, today announced a $75 million minority investment in Jaanuu, Inc. Premium, performance-oriented medical apparel and accessories. Jaanuu is one of the fastest growing brands in the multi-billion dollar medical apparel market as a result of its innovative designs that provide maximum functionality and comfort. Eurazeo’s investment brings Jaanuu’s total capital raised since inception to approximately $100 million.

Jaanuu – Derived from the Hindi word for life, ‘Jaan’ – was founded in 2013 by siblings Shaan Sethi and Dr. Neela Sethi to provide healthcare professionals with modern, technologically advanced and stylish clothing that enables them to perform at their best. The company is disrupting the medical apparel industry, which has traditionally been dominated by legacy brands sold via specialty brick-and-mortar retailers, by offering the best fit, fabrics, functionality and comfort through accessible digital channels. The company has invested heavily in its leadership team in the past year as it plans the next phase of global growth.

Jaanuu is establishing a new board of directors with decades of deep industry experience to guide and support the company’s exponential growth. The five-member Board of Directors will include: Jill Granoff, Managing Partner of Eurazeo and CEO of Brands; Shan Sethi, Co-Founder and CEO of Jaanuu; John Kenny, Co-Founder and Partner, Cult Capital; Shawn Collins, Managing Partner at Goldfinch Partners and former founder of BCG Digital Ventures; Anan Kashyap, CFO of Ethos and former CFO of Poshmark.

Eurazeo’s partnership with Jaanuu will support brand marketing investments to build awareness and drive experience, as well as continued investment in product innovation. Eurazeo will also leverage its global network to support Jaanuu in increasing its customer reach and geographic footprint. Jaanuu is 12y Investment by Eurazeo’s Branding Team, a first in consumer healthcare.

Jill Granoff, Managing Partner of Eurazeo and CEO of Brands said:

“Jaanuu is an original, physician-led digital brand that is disrupting the traditional medical apparel market by offering modern, high-performance exfoliators with easy online shopping. Shan has assembled an impressive and experienced management team to continue to gain market share in the medical apparel industry. We look forward to partnering with the company to capitalize on its growth potential.”

Shan Sethi, Co-Founder and CEO of Jaanuu added:

“We are excited to continue to support all healthcare professionals who put the needs of others before their own every day. We created Jaanuu to provide healthcare professionals with peelers that deliver superior design, comfort and performance, enabling them to better serve patients. We are excited to partner with Eurazeo to raise awareness with our brand and accelerating our global growth.”


Jaanuu is a physician-led brand that designs innovative healthcare apparel to nourish the body and nurture the mind by fusing performance, style, and empowerment. Founded in 2013 by Dr. Nela Sethi-Young and her brother and former private equity investor Shan Sethi, Jaanuu’s mission is to achieve greatness in life, or “Jaan” in Hindi, through the mind-body connection. With a practicing Pediatrician at his head, Jaanuu is fully compatible with the challenging journey of a healthcare professional. With scientifically backed data, proprietary technologies, and antimicrobial fabrics, Jaanuu manufactures clothing and accessories that enable healthcare professionals to look, feel, and perform at their best. For more information, please visit and follow Jaanuu on Instagram, Facebook and Twitter @JaanuuByDrNeela.


  • Eurazeo is a leading global investment group, with a diversified portfolio of €27.0 billion in assets under management, including €19.2 billion from third parties, invested in more than 450 companies. With its extensive experience in private equity, real estate and private debt, Eurazeo accompanies companies of all sizes, supporting their development through the commitment of 350 professionals and by providing deep sectoral expertise, a gateway to global markets, and a responsible and stable foothold for transformational growth. A solid institutional and family shareholder base, a strong debt-free financial structure and a flexible investment horizon enable Eurazeo to support its companies in the long term.

  • Eurazeo has offices in Paris, New York, Sao Paulo, Seoul, Shanghai, Singapore, London, Luxembourg, Frankfurt, Berlin, Milan and Madrid.

  • Eurazeo is listed on Euronext Paris.

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