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Convenience For Advertisers Positively Impacts Digital Advertising Market Growth

Convenience For Advertisers Positively Impacts Digital Advertising Market Growth
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Global Digital Advertising Market Report 2022 – Market Size, Trends and Global Forecast 2022 – 2026

Global Business Research Company Digital Advertising Market Report 2022 – Market Size, Trends and Global Forecast 2022 – 2026

LONDON, Greater London, UK, Jan 6, 2022 / EINPresswire.com/ – The last few days of selling our Annual Market Report! Buy now.

Expanding Internet user base along with self-service platforms are driving the global digital advertising market. The Internet is widely used in e-commerce, e-learning, social communication, media, communication and file transfer. According to Internet World Stats, as of June 2020, there are 4.8 billion Internet users in the world, which is more than 60% of the world’s population. In addition, the growing popularity of self-service advertising platforms is also a major contributor to the digital advertising market. Self-service advertising platforms provide advertisers with more convenience in placing their ads. The ease of being able to set up and manage their campaigns without the hassle of dealing with human intermediaries attracts advertisers’ attention towards digital marketing. Therefore, the increase in Internet user base along with self-service platforms is driving the digital advertising market.

Technological developments such as AR (Augmented Reality) are a major trend gaining popularity in the global digital advertising market. These days, advertisers have adopted augmented reality in their advertising strategies to improve the user experience. For example, in 2021, Snapchat, a leader in augmented reality advertising, launched a studio to help customers develop augmented reality ads and experiences, as part of an effort to popularize the use of technology that can overlay computer-generated images on top of a person’s photos. actual world perspective. AR ads are more than informational as people will have the ability to interact with the content instead of just watching it.

Read more about the Global Digital Advertising Market Report:
https://www.thebusinessresearchcompany.com/report/digital-advertising-global-market-report

The global digital advertising market size is expected to grow from $178.60 billion in 2021 to $208.00 billion in 2022, at a compound annual growth rate (CAGR) of 16.5%. The growth in the digital advertising market is mainly due to companies rearranging their operations and recovering from the impact of COVID-19, which earlier led to restrictive containment measures including social distancing, remote work and business closures which led to operational challenges. The global digital advertising market share is expected to reach $354.90 billion in 2026 with a compound annual growth rate of 14.3%.

The major players included in the global digital advertising market are Google Ads, Facebook, Alibaba, Amazon, Baidu, Tencent, Microsoft, Verizon, Twitter and Sina.

North America was the largest region in the digital advertising market in 2021. The Asia Pacific region was the second largest in the digital advertising market. The regions covered in the Digital Advertising market report are Asia Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

TBRC Global Digital Advertising Market Report is segmented by Platform into Mobile Advertising (in-app and mobile), Desktop Advertising, Digital TV, etc. , social media, online video, and others, by vertical industry in media and entertainment, consumer goods and retail industry, banking, financial and insurance services, telecommunications, travel industry, healthcare sector, manufacturing and supply chain, transportation and services Logistics, power, energy, utilities, etc.

Global Digital Advertising Market Report 2022 – By Platform (Mobile Advertising (In-App and Mobile Web), Desktop Advertising, Digital TV), By Advertising Format (Digital Display Advertising (Program and Non-Program Transaction), Paid Online Search, Social Media social, online video), by industry (media and entertainment, consumer and retail industry, banking, financial services and insurance, ICT sector, travel industry, healthcare sector, manufacturing and supply chain, transportation and logistics, energy, energy, and Utilities) – Global Market Size, Trends and Forecast 2022-2026 is one of a series of new reports from Business Research that provide an overview of the digital advertising market, forecasting the digital advertising market size and growth for the entire market, digital advertising market segments, geographies, and trends Digital Advertising Market, Digital Advertising Market drivers, restraints, key competitors revenue, profiles, and market shares.

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