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Contentstack, BigCommerce and Like Digital Create Global Agility Platform for La Perla Beauty

Contentstack, BigCommerce and Like Digital Create Global Agility Platform for La Perla Beauty
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“As a new luxury fragrance house, we are committed to the practical expression of our brand’s pillars of caring for our bodies, our planet, and each other,” Pamela Reynolds, vice president of e-commerce at La Perla Beauty. “When it comes to the La Perla Beauty digital experience, we place great value on education, the community and demonstrating our credentials to Clean Beauty – and these considerations usually go beyond the capabilities of a traditional CMS.”

“As a newly launched subsidiary of a global luxury icon, we have taken a long-term strategic vision for this investment,” Reynolds continued. “Our choices are the first stage of a long-term strategy, and reflect not only our immediate needs, but our growth plans after two or three years. However, with only a small and focused team, we have looked at technology to do a great job dealing with heavy burden such as multiple language issues, And translation, adding new techniques, with ease of use.

“This flexibility, flexibility, and readiness for the future is what we found in the headless architecture and MACH approach to Contentstack, such as Digital and BigCommerce. Despite more than six decades of heritage in La Perla, we approached this project in a very exploratory, start-up mindset. ‘, you ask ‘Can we do this’ and ‘What if?’. The result was a roadmap for continuous innovation to support a series of launches.”

“Recognizable brands like La Perla, looking to bridge their luxury luxury presence with innovative digital expression, are turning to technology that can deliver on that promise,” he said. Neha SampatContentstack CEO. “The breadth and depth of planning that went into the technology decisions made by La Perla Beauty is clear; they have developed a strategic roadmap that makes the most of MACH’s potential and we are very excited to play a role as these new digital experiences come to life.”

As an Elite BigCommerce partner, Like Digital has over a decade of experience developing e-commerce capabilities on the platform, including architecture and user experience for La Perla underwear.

“It turned out very early on that this wasn’t just a case of building a self-contained, monolithic e-commerce site and leaving it there,” said Richard Moggendorf, CDO, Like Digital. “Instead, this is the first phase of La Perla Beauty that is committed to a long-term commitment to digital and creating an end-to-end global multi-channel platform that can deliver distinct and consistent digital experiences to connect and engage with customers. And Headless Leadership (MACH) to deliver the ability to respond to changing demands. Whether from the marketplace or within La Perla Beauty. It was our shift to MACH principles and this demand for agility, combined with ease of use that prompted us to propose Contentstack alongside BigCommerce for this project.”

As part of this project, BigCommerce has joined the Contentstack Catalyst Partner Program. This is an ecosystem of industry-leading technology and service providers that are accelerating digital experience innovation. Catalysts develop using API-first microservices, cloud-native SaaS, and a headless architecture (MACH), delivering award-winning technology, best practices, and a proven methodology to deliver exceptional multi-channel digital interaction. Matching this technical innovation, Contentstack recently expanded its Care Without Compromise™ program to triggers In order to provide joint customers with the highest level of post-purchase support, and establish the industry’s first cross-vendor support program.

“We have chosen to become one of Contentstack’s catalysts due to the clear compatibility in key geographies such as the UK, Holland and the United States, a shared shared focus on the business user and the continued growth of top tier stacks rather than homogeneous CMS clusters,” Ross Klein, Commercial Director, BigCommerce.

“Just as with La Perla Beauty, we saw increased demand for headless content management across the BigCommerce client portfolio. The flexibility and interoperability of the Contentstack platform, as well as specific multilingual functionality, were also key factors in our decision. As brands look to increase Their investments are in digital thinking first, and as Contentstack’s catalyst, we will continue to deliver robust innovation to all stakeholders.”

Peter VogelsangerGlobal Head of Partnerships, Contentstack, said: “As a catalyst, BigCommerce can continue to offer new technology to brands that want to move faster and smarter than the competition. In partnership with us and with our other catalysts, we look forward to announcing more disruptive, innovative deals in throughout the Catalyst ecosystem.”

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About Contentstack
Contentstack – the groundbreaking Agile Content Management System (CMS) – enables marketers and developers to collaborate around content like never before. Together, they can orchestrate superior customer journeys and deliver dynamic digital experiences across channels, audiences, brands, and regions. Companies like Chase, Express, Holiday Inn, Icelandair, Mattel, McDonald’s, Mitsubishi, Riot Games, Sephora and Shell trust Contentstack to support their most important content experiences. Known as Care Without Compromise™, Contentstack has the highest level of customer satisfaction in the industry. As founder of the MACH Alliance, Contentstack advocates open, configurable, microservice-based, API-first, cloud-native, and headless technology. Learn more through www.contentstack.com.

About BigCommerce
BigCommerce is a leading Software-as-a-Service (SaaS) e-commerce platform that enables merchants of all sizes to build, innovate, and grow their businesses online. As a leading Open SaaS solution, BigCommerce provides merchants with advanced enterprise-grade functionality, customization, and performance with simplicity and ease of use. Tens of thousands of B2B and B2C companies in 150 countries and many industries use BigCommerce to create beautiful and attractive online stores, including Ben & Jerry’s, Molton Brown, SC Johnson, Skullcandy, Sony and Vodafone. Headquartered in Austin, BigCommerce has offices in LondonAnd KievAnd San Francisco, And Sydney.

About Like Digital
Like Digital & Partners is an award winning agency with offices in London And Dubai, provides digital transformation services to the world’s leading retail and luxury brands. Globally, Like Digital & Partners provides an enterprise suite of digital services including strategy, design, user experience, development, content marketing and digital growth to enterprise clients. With a strong focus on generating revenue for business, every year Like Digital affects more than $2bn in digital sales.

Media contact:
Crawford Warnock
Firstname Communications for Contentstack
07834356314
[email protected]

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