New YorkAnd January 5 2022 /PRNewswire/ – 5W Public Relations, one of the largest independently owned PR firms in the United States, today announces the expansion of its CBD PR team and cannabis PR, as a result of an increased client base within this category.
This specialized sub-practice leverages the industry-leading capabilities of 5WPR’s top leadership experts in the space to provide clients with the necessary knowledge, innovation, and creativity to achieve first-class engagement and drive growth-oriented results in an ever-changing world. Likewise, campaigns that dispel any misunderstandings and misconceptions about the use of CBD and THC products focus and highlight their immense benefits as the industry continues to explode.
“Public relations and communications are an essential tool to help change the public perception of CBD and cannabis use, and we are adept at developing a strategy that goes beyond noise and confusion to help brands stand out,” said 5WPR’s Head of Consumer Practices, Dara A. Bush. “What sets us apart is that we are not just a CBD and hemp agency… 5W has CBD and hemp experts throughout the agency, particularly within our consumer wellness practice. These experts not only possess the industry knowledge necessary to represent our clients, but they have Also experience and ability to secure coverage and develop relationships within mainstream consumer media.”
PR services offered to CBD and Cannabis clients include messaging, positioning, media relations, influencer relations, product launches, new market expansion campaigns, executive vision programs, fundraising ads, content creation, sponsorships/partnerships, digital media campaigns, thought leadership and speaking opportunities.
5W Public Relations is a full-service public relations agency in New York City known for cutting-edge programs that address business, issues, and ideas. With over 250 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofits), B2B (Corporate Communication & Reputation Management), Public Affairs, Crisis Communications & Digital Marketing (Social Media, Influencer, Paid Media, SEO). 5W offers leading companies a resourceful, bold, results-based approach to communication. 5W Named Best PR Agency for 2020 and CEO Ron TorosianHe was named Entrepreneur of the Year 2020 by the American Business Awards.
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Source 5W PR